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The World Water Day: showcasing opportunities for the use of treated wastewater in business models that support circular economies

SwitchMed celebrates World Water Day by raising awareness of wastewater as a resource in the circular economy and showcasing how some green entrepreneurs in the Mediterranean are seeking to turn this resource into economic opportunities, at the workshop on “Youth Innovating with Wastewater for a Sustainable Mediterranean” in Marseille, France.
Published on Mar 15, 2017

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The World Water Day: showcasing opportunities for the use of treated wastewater in business models that support circular economies

photo credit "CMI Website"

The SwithMed Programme – represented by SCP/RAC – will lead a session on “Wastewater and the Circular Economy” during the workshop on “Youth Innovating with Wastewater for a Sustainable Mediterranean” organized in Marseille by the Centre for Mediterranean Integration (CMI) on 21 and 22 March.  

The SwitchMed session will explore the role of wastewater in the circular economy and how some green entrepreneurs are considering ways to incorporate this resource – and other underutilized water resources – into their business plans.  Interventions from two green entrepreneurs that are currently being incubated in the context of the SwitchMed Programme will provide practical lessons about the challenges they face in using wastewater safely in their businesses.

Lina Al-Kurdi of Jordan will describe her green roof enterprise and how she is making the most of scarce water resources for irrigation, and Abdelkrim Bessadok of Tunisia will share his perspectives on the opportunities for using treated wastewater to support high-quality grazing crops. This will set the stage for a collaborative work session in which participants will brainstorm business opportunities related to wastewater and work through a guided exercise to articulate the key elements of a business plan based on their ideas. 

The event will provide a unique opportunity to introduce participants to the training materials used in SwitchMed’s capacity building activities for green entrepreneurs, which have already benefitted more than 1,500 individuals in the Mediterranean. For more information about these training tools, click here .

For more information about the CMI event in Marseille, please visit this link.